Who I Am & Why I Do What I Do
I help professionals and organizations navigate change—
technologically, professionally, and personally.
MY STORY
I started my career as an accountant, but I realized early my interest in technology and try to find a way to integrate business with technology.
Therefore I have been granted a scholarship from The Ministry of Communications & Information Technology (MCIT) in Egypt for one year to study Microsoft Dynamics Great Plains.
I joined Microsoft Partners and worked as Implementation Consultant & Project Manager on Microsoft Dynamics GP, Dynamics AX 2009, Dynamics AX 2012, and for the last 10 years I am working as Senior Microsoft Business Consultant and change management consultant.
After a lot of implementations, training and support, I realized that technology alone isn't enough. The human element is everything. That realization led me to pursue an MBA in Human Resource Management and later a Doctorate in Business Administration (DBA) with a thesis on Organizational Change Management Strategies in ERP Systems.
For over 20 years, I've been bridging the gap between technical systems and the people who use them — as a consultant, trainer, mentor, and author.
I'm a Microsoft Certified Trainer and Certified Change Management Professional (CCMP), and also an internationally published author.
But what I'm most proud of is the community I've built, DUGE — the first official Microsoft Dynamics User Group in Egypt, launching soon.
MY MISSION & PHILOSOPHY
Technology evolves fast, but people evolve with purpose. I help both move forward—together.
I believe that true transformation happens when we address three dimensions:
“My work is built on this triad.”
CREDENTIALS & RECOGNITION
ACADEMIC
- DBA in Change Management on ERP Systems
- MBA in Human Resource Management
PROFESSIONAL
- Microsoft Certified Trainer (MCT) since 2008
- Microsoft Certified Business Central Associate Consultant
- Microsoft Certified Power Platform Associate Consultant
- Certified Change Management Professional (CCMP)
- Professional Membership from the ACMP Association
- Professional Membership (MBCS) from BCS UK, The Chartered Institute for IT
RECOGNITION
- Award Winner of International Impact Book Award 2026
- Thinkers360 Thought Leader (ERP, Security & Privacy)
- ADPLIST Top 100 Mentor 2024–2025
- Recognized ERP Mentor – Mentoring Platform.info
- Featured Expert from Information System Security Association (ISSA Egypt)
- Columnist and Award Winner
MY WORK
ERP MENTORING
Master Microsoft Business Central
17 modules · 100+ professionals mentoredEPSILON CAREER COACHING
Self-discovery based on my novel
& proven frameworkCCMP TRAINING
ACMP-accredited prep for CCMP exam
Led by CCMP & DBADUGE COMMUNITY
Official Microsoft User Group – Egypt
Launching soonPODCAST & YOUTUBE
The ERP Leaders Podcast
5+ years Arabic tutorialsAUTHOR
Technical books & award-winning
Author & NovelistBEYOND WORK
When I'm not mentoring or writing, you'll find me:
- Recording podcast episodes with industry experts
- Experimenting with AI in creative writing (my AI novel was just the start!)
- Speaking at universities about career development and self-discovery
- Building the DUGE community to connect Arabic-speaking Dynamics professionals
- Reading and exploring new ideas in technology, psychology, and philosophy
I'm based in Cairo, Egypt, but my work — and my heart — reaches across the world and beyond.